The Right Questions Framework Guide

An Outline of The Right Questions Process

The Right Questions framework is a process and set of tools to help people who want to:

  • Lead themselves and others well
  • Think analytically and critically
  • Develop effective strategic plans and achieve goals
  • Set priorities and make better decisions

The Right Questions framework is based upon the main interrogative words in the English language, linking each to a key theme and further questions:

InterrogativeUseApplication
WhyReasonValues, principles, priorities, passions
WherePlaceSituation (past and present), vision
WhatThingMission, end-state, success, USP
WhichSelectionOptions, courses of action, risks, reflection
HowMannerPlan, route, tasks, resources
WhoPersonSelf, team, network, relationships
WhenTimeTiming, programming, prioritisation

Navigating The Right Questions Website

To help you navigate the posts that explain the framework, follow the links under the headings below that correspond to the individual posts.

Beside each post, on the right sidebar, you will see the main categories that relate to the posts below. These are:

  • The Right Questions (Background and Overview)
  • Why (Values)
  • What (Mission)
  • Where (Situation and Vision)
  • Which (Options, Risk and Opportunity)
  • Who (Individual, Team and Network)
  • How (Goals, Planning and Resources)
  • When (Timing and Programming)

Introduction to The Right Questions Concept

Overview of The Right Questions Framework

Stage 1: Strategic Framing

The initial questions of why (principles, priorities and passions) where (situation and vision) and what (mission, success criteria) provide the strategic framing for any plans we make. The quality of the options we develop to achieve success and the effectiveness of our planning depends largely on the development of the overall strategy.

Why? Values

Principles, purpose, passions, priorities

Where? Situation and Vision

Situational Analysis – where am I now?

Vision – where am I going?

What? Mission, success and end-state

Stage 2: The Reflection Point

The second part or stage is called the ‘reflection point’. In every decision making cycle you consider your options in the light of the situation, the risks and opportunities. This reflection point either takes you back to Stage 1, and a further iteration of refining the Strategic Framing, or onto Stage 3, Developing a Plan, where an actionable plan can be created for the chosen course of action, fulfilling the strategy.

Which: Route, risk, review, reflections

Stage 3: Developing a Plan

The third section on planning uses the questions how, who and when to explore the detail needed to deliver on your desired course of action in alignment with your overall strategy.

How? Planning, Resources

When? Timing, programming and prioritisation

Who? Self, team and network

Case studies, examples and application of The Right Questions

The Right Questions in Organisations

The Right Questions in Coaching Individuals


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